Saudi Ethraa is a leading Saudi consulting company specialized in business valuation, market research, detailed feasibility studies, debt arrangement, financial due diligence, development of growth strategy, financial restructuring, risk analysis & management, corporate governance, and other financial advisory services.

We provide our services across diverse industrial sectors, including healthcare, education, hospitality, retail, entertainment, pharmaceutical, mining & minerals, food & beverages, animal feed, contracting, logistics, manufacturing, and renewable energy.

Our goal is to provide reliable information and sound advice based on insightful analysis done by our qualified team having more than 30 years hand on experience of Saudi Arabia and international markets, to help our clients make successful business decisions. We deliver a seamless experience across our full suite of services, with a cohesive approach to bringing tailor made solutions. We empower decision makers in government agencies, financial institutions, commercial banks, private equity, and high potential start-ups with intelligence and insights to make better business decisions. We enable this by bringing a unique blend of local insight and global knowledge.

Our Mission & Vision


To provide innovative financial solutions that fulfill the needs of government agencies, corporate, and SMEs to create a more diverse and sustainable economy.


To be one of the leading advisory firms that offers financial solutions and services to government agencies, corporate, and SMEs.

Our Core Purpose

At Saudi Ethraa, our core purpose is to enable clients in making well- informed, data-driven decisions. Thus, providing the client with all relevant facts and analysis is our most vital delivery milestone, combined with intuition and experience.

Our Values

Our team members are dedicated to doing what is always in our client’s interest, putting their needs and requirements ahead of anything, as it is part of our organizational culture. We strive to provide our clients with the best value, a specialized tailored solution of their industry.

We take accountability for the quality and success of the outcomes of fulfilling our duties and responsibilities. We do not confine ourselves to only our assigned duties, instead we take initiative, make decisions thoughtfully and in a timely manner.

We embrace thoughtful, creative, and inspirational thinking and are open to ideas that drive innovation. We foster that through on-going due diligence meetings and advances in portfolio development and financial planning disciplines. We are committed to continuously improve and deliver optimal solutions for our clients.

In Saudi Ethraa, we consider excellence our default setting. We always set the bar very high and try our best to achieve it. Our team goes above and beyond to provide our clients with the best possible services and solutions. We strive to excel in every aspect of our business with a determination to succeed.

We uphold the highest standards of integrity and honesty in everything we do. We are responsible, transparent, and committed to doing what is best for our clients. We build trust through responsible actions, honest relationships, and delivering on our commitments.

Personal and professional growth is always a priority. We are averse to complacency and are constantly vigilant against stagnation. We seek new knowledge every single day and always make it a priority to improve and stay updated with different industrial sectors.

Our Operating Philosophy

We offer tailor-made solutions in line with the industry trends to address the needs of our clients based on an appropriate methodology in providing our services, which include:

1- Understanding and analyzing our client’s needs.

2- Forming a team with specialized expertise in the sector, locally and internationally.

3- Deploying the best methodology and approaches to offer the tailor-made solution.

4- Articulating the key findings as an actionable insight that empower our clients to confidently move forward and succeed.

Our Teams

Our professional teams consisting of foreign & local qualified professionals having relevant education & professional certifications from prestigious universities & institutions and diversified hand-on industrial experience are passionate about helping our clients to decide fearlessly to enable their decision-making process. We use proven methodologies and approaches along with our expertise to make sense of information, opinion, situation, opportunities, and pitfalls. We present our unbiased conclusions and insights that help our clients to execute better strategies.

Our team members have previously worked with different reputable institutions like Saudi National Bank, Arab National Bank, PwC, EY, Saudi Industrial Development Fund (SIDF), IBM Global Financing, Johnson & Johnson, and Astra Zeneca.